Maximize Your Impact with Sponsorships – In-Person and Digitally!

For more than a century, ICMA has been the organization that local government leaders turn to for technical and management assistance, training, and information resources. By aligning your company with ICMA, you automatically enhance your reputation.

ICMA Annual Conference Sponsorships offer powerful ways to make a positive impression and enhance your brand. With an exciting hybrid conference experience planned for 2021, we can help you create a customized sponsorship opportunity tailored to your needs and audience objectives – in-person, digitally, or across all of ICMA’s conference audience platforms.

Let’s Talk Sponsorship! Contact Megan Sherman at 202-962-3697 or msherman@icma.org.

Download the Exhibitor and Sponsorship Prospectus

All Sponsorship Packages Include

  • Logo on 2021 ICMA Annual Conference website, including link to your website
  • Onsite Sponsor Recognition Signage
  • Recognition on Conference App and Digital Event Platform
  • Recognition in onsite program guide

Conference Champion

Top Tier

For companies who want the deepest engagement and broadest exposure to ICMA conference attendees

First choice of sponsorship opportunities and highest level of recognition

Conference attendee list including emails

Sponsorship Spend of $25,000 +

Complimentary conference registrations

Conference Sponsor

Second Tier

Second choice of sponsorship opportunities and prorated recognition

Conference attendee list including emails

Sponsorship Spend of $15,000 +

Complimentary conference registrations

Conference Supporter

Third Tier

Sponsorship Spend Under $15,000

Complimentary conference registrations

Networking & Event Sponsorships

Random Opportunities of Conference Kindness (R.O.C.K)

Inventory: 3

Investment: $3,500

Offer attendees some fun and excitement by being the R.O.C.K. sponsor.  ICMA Staff will randomly select conference attendees and gift them prizes throughout the conference: coffee gift cards, an Uber gift card, dinner at a local restaurant, etc. and your company will get credit as the sponsor.  ICMA staff will get the attendee’s name and contact information so you can congratulate the attendee after the conference.  Or, if you prefer, attendees can be given a gift voucher to be exchanged at your booth for the prize.

Sponsorship Includes:

Attendee Prizes to be distributed by ICMA Staff

On-site sponsor recognition

Grand Opening Reception on Tradeshow Floor – Exclusive!

Inventory: 1

Investment: $35,000

Kick-off the conference by being the exclusive sponsor of the Exhibit Hall Grand Opening Reception.  Immediately following the Opening General Session, attendees will flow into the Exhibit Hall to walk the Trade Show floor and to enjoy some food and beverage. Take advantage of one of the Solution Stage Theaters on the Exhibit Hall for a VIP area for your customers and prospects.  Sponsor team is encouraged to network with attendees during your sponsored reception.

Sponsorship Includes:

Onsite signage at Food stations and Entertainment/Attendee Engagement Areas

Exclusive use of one (1) of the Solutions Theaters for a VIP Area

Sponsor logo printed in one color on napkins (Qty: 3,000), provided by ICMA

Conference App Push Notification Recognition

Additional Recognition in Conference Marketing Pieces

Expo Eats on Tradeshow Floor

Inventory: 2 (1 per day)

1 – Monday, October 4

1- Tuesday, October 5

Investment: $10,000/each

Offer attendees a little energy boost and sponsor the lunch in the Exhibit Hall! Sponsor team is encouraged to network with attendees during your sponsored lunch.

Sponsorship Includes:

Onsite signage at Lunch Area(s)

Sponsor logo printed in one color on napkins (Qty: 2,000), provided by ICMA

Conference App Push Notification Recognition

Additional Recognition in Conference Marketing Pieces

Attendee Coffee/Refreshment Breaks

Inventory: 5

1 – Sunday, October 3

2 – Monday, October 4

2 – Tuesday, October 5

Investment: $7,500/each

Offer attendees a little relief and a much-needed caffeine boost when you sponsor a Beverage/Coffee Break. ICMA will set-up stations in the pre-function space of the General Session and/or on the Exhibit Hall depending on the time of day. Sponsor team is encouraged to network with attendees during their sponsored coffee breaks.

Sponsorship Includes:

Onsite signage at the Beverage/Coffee Break Area

Sponsor logo printed in one color on coffee cup sleeves (Qty: 1,500), provided by ICMA

Conference App Push Notification Recognition

Additional Recognition in Conference Marketing Pieces

Tuesday Evening Networking Event

Inventory: 5 – 10

Investment: $7,500 – $35,000/each (Event Buyout Available)

More details to come!

Networking Reception Opportunities (examples include Newcomers, Assistants, etc.)

Inventory: 1

Investment: $7,500

This sponsorship can be tailored/focused to a preferred target audience, such as ICMA Newcomers (or First Time Attendees), Assistants, Early Career, etc.  Attendees will be invited to participate in a live webinar held before/during the conference (Date TBD).  In addition, the sponsoring company will sponsor the in-person reception/event (Date TBD).

Sponsorship Includes:

Sponsor recognition for the webinar

Sponsor recognition on-site

Sponsor can offer attendees a give-away on-site (Sponsor responsible for all fees/logistics for the item)

Sponsor will receive an attendee list for the event (1-3 weeks before the conference)

Community Service Project

Inventory: 1

Investment: $20,000

New this year! Let’s give back to the local community of Portland with a community service project that will allow attendees to participate throughout the conference.

Sponsorship Includes:

Onsite Sponsor Signage

Sponsors are encouraged to participate in the community service project and interact with attendees

Opportunity to brand room/space where the activity will be held

Conference App Push Notification Recognition

Additional Recognition in Conference Marketing Pieces

Surprise Live Activation!

Inventory: 6

Investment: $7,500 – $35,000

Surprise attendees with a fun pop-up attendee activation area! This is your opportunity to let your brand shine! Ideas include, but aren’t limited to: Adult Milkshake Bar, Ice Cream Social, Barista Artist, VooDoo Donuts Break, Food Truck break and more!

Onsite Sponsor Signage

Opportunity to brand room/space where the activation will be held

Conference App Push Notification Recognition

Recognition in Conference Marketing Pieces

Brand Awareness Sponsorships

Shuttle Bus Sponsorship

Inventory: 1

Investment: $30,000 – $50,000 (price dependent on customized recognition)

For the convenience of the conference attendees, ICMA will offer shuttle service between conference hotels and the Oregon Convention Center each day of the conference.  Attendees will appreciate the convenience the shuttle service offers them.

Sponsorship Includes:

Sponsor onsite signage at the Shuttle Bus Stations

Recognition in Conference Marketing Pieces

ICMA to work with sponsor on customized recognition (banner, wrap, etc.)

Sponsor to submit artwork files to ICMA no later than August 1, 2021

Hotel Key Cards

Inventory: 1

Investment: $50,000

Introduce your company to more than 2,500 conference attendees right when they check into their hotel room.  Attendees who booked through the ICMA room block at the (4) largest hotel room block hotels (TBD) will receive your branded key cards.

Sponsorship Includes:

Sponsor logo/message printed on the front (only) of each hotel room key card

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Name Badge Lanyards

Inventory: 1

Investment: $10,000

A highly visible promotional opportunity for your company, each attendee will wear their registration lanyard throughout the conference and is certain to call attention to your company and draw additional buyers to your booth.

Sponsorship Includes:

Sponsor name (and logo, if possible) on lanyards (exhibitors not included), approximately 2,500

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Registration Bag

Inventory: 1

Investment: $50,000

A highly visible promotional opportunity for your company, each attendee will receive a conference registration bag that they will use throughout the conference as well as when they get back home or to the office.  It is certain to call attention to your company!

Sponsorship Includes:

Sponsor logo/message printed on conference registration bag (one-side, specific specs to be shared)

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Registration Bag Insert

Inventory: 10

Investment: $2,500

Include an advertisement showcasing your company’s message and brand in each attendee’s conference bag.

Sponsorship Includes:

One (1) insert, no larger than an 8.5” x 11” piece of paper

Sponsor to ship materials to the Oregon Convention Center no later than Wednesday, September 29, 2021.

Logoed Face Mask

Inventory: 3

Investment: $10,000 – buyout for $25,000

Attendees will always be prepared while onsite at the ICMA Annual Conference with a logoed facemask featuring your company’s logo!

Sponsorship Includes:

Sponsor logo/message printed on facemask (qty 1,500) (one-side, specific specs to be shared)

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Individual Logoed Hand Sanitizer Bottles

Inventory: 1

Investment: $10,000

ICMA will place your company branded hand sanitizer bottles throughout the Oregon Convention Center for attendees to grab and go throughout the conference!

Sponsorship Includes:

Sponsor logo printed on plastic hand sanitizer bottles (qty 5,000) (one-side, specific specs to be shared)

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Inventory: 5

Investment: $3,500

ICMA will place company branded hand sanitizer stations throughout the convention center for attendees to use when entering/exiting rooms, by food/drink stations etc. Have your company logo on display at this important station this year!

Sponsorship Includes:

Sponsor logo on display at hand sanitizer stations

Sponsor to submit artwork materials to ICMA no later than July 15, 2021

Inventory: 5 – 10

Investment: $7,500 per unit, buyout/bundle pricing available upon request

Offer attendees a quick charge on a branded charging unit located in foyer spaces throughout the Convention Center.

Sponsorship Includes:

  • Sponsor on-site recognition
  • Sponsor image/video aired on sponsored units
  • Sponsor to submit image/video materials to ICMA no later than July 15, 2021

Inventory: 1

Investment: $12,500

Treat attendees to a fun and interactive vintage games setup during the entire conference in the Oregon Convention Center.  Attendees can enjoy some competition by interacting with four (4) arcade games and one (1) pinball game.  Sponsor team is encouraged to network with attendees in the Game Area.

Sponsorship Includes:

  • Sponsor onsite signage at attendee vintage game area and on games
  • Sponsor to provide artwork materials to ICMA no later than June 15, 2021

Inventory: 1

Investment: $20,000

Located in the Exhibit Hall, the perfect place for attendees to unwind and relax with playful puppies!  Sponsor team is encouraged to network with attendees in the Puppy Playpen.

Sponsorship Includes:

  • Onsite signage and in conference promotional items
  • Playpen will be open during Exhibit Hall Hours

Education Sponsorships

General Session Speaker Sponsorship: Digital and In-Person

Inventory: 3 (Exclusive Sponsorship per day)

Investment:

Opening General Session – Sunday, October 3: $50,000

Monday, October 4: $30,000

Tuesday, October 5: $30,000

Don’t miss this opportunity to make a splash by sponsoring one of the most attended events of the Annual Conference, the General Sessions featuring prominent and powerful speakers. The General Sessions will be featured during both the in-person and digital events. (Keynote speakers will be announced at a later date)

Sponsorship Includes:

Sponsor onsite signage/virtual platform

Sponsor can show 60-90 second video (needs to be approved by ICMA)

Sponsor logo on opening presentation screen

Sponsor introduces speaker during General Session

Recognition in Conference Marketing Pieces

Five (5) Reserved VIP Seats located at the front of the General Session

Sponsor to submit artwork materials to ICMA no later than August 1, 2021

Game Changer Trailblazer Speaker Sponsorship

Inventory: 3 (Exclusive Sponsorship per day)

Investment: $7,500

Don’t miss this opportunity to sponsor one of the Game Changer Trailblazer Speakers. These speakers are extremely talented, thought provoking, inspirational and feel-good individuals! Attendees will walk away from these sessions feeling inspired to do good! Speakers to be announced at a later date.

Sponsorship Includes:

Sponsor onsite signage/virtual platform

Sponsor logo on opening presentation screen

Sponsor introduces speaker during Game Changer Trailblazer Speaker Session

Recognition in Conference Marketing Pieces

Sponsored Education Sessions – Solution Stage- Digital and In-person Options!

Inventory: 20

Investment:

$7,500 (In-Person Only)

$12,500 (In-Person + Digital Add On)

$7,500 (Digital Only)

By participating in a sponsored session (Solution Stage) your organization will present practical and new informational case studies of local governments that have overcome challenges through innovative public-private partnerships. By partnering with your clients, attendees will learn the benefits of your organization first-hand from their peers in local government.

Solution Stage Sessions will be featured in-person in Portland.  Upgrade your sponsorship by also having an additional pre-recorded session on the virtual platform.

Digital only participation includes sponsorship benefits as well.

Sponsorship Includes:

Sponsor onsite signage

Sponsor recognition in conference schedule

Attendee list to include email address of sponsored session attendees (both in-person and for the live, digital session)

Promotional Opportunities

Conference App

Inventory: 1

Investment: $15,000

Get your message and logo in front of conference attendees (and non-attendees, too)! On the ICMA Annual Conference Mobile App, your logo will appear on the splash page every time the app is opened. In addition, the sponsor will receive an HTML banner at the bottom of the app.

Sponsorship Includes:

Sponsor logo on splash page

Sponsor message/logo on HTML banner at bottom of the app

Sponsor to provide artwork materials to ICMA no later than July 15, 2021

Complimentary WiFi

Inventory: 1

Investment: $50,000

Offer attendees complimentary Wi-Fi access while at the conference.

Sponsorship Includes:

Sponsor onsite signage in the conference area promoting Wi-Fi access

Sponsor can provide the name of the SSID Wi-Fi network (with ICMA’s approval) and password for attendees to obtain access

Sponsor Recognition on Splash Page

Sponsor to submit artwork files, SSID Wi-Fi network name and password items to ICMA no later than August 1, 2021

Push Notification on Conference App

Inventory: 4

Sunday, October 3: 1

Monday, October 4: 2

Tuesday, October 5: 1

Investment: $5,000

Stand out among the conference attendees and purchase a push notification on the conference app to entice attendees to stop by your booth your attend your Solution Stage presentation!

Sponsorship Includes:

One push notification on the conference app that will be received by on-site and digital attendees – estimated 3,000 attendees

Conference Website Ad Space

Inventory:

ICMA 2021 Annual Conference Website Homepage (1)

ICMA 2021 Annual Conference Website Schedule of Events Page (1)

ICMA 2021 Annual Conference Website Registration Page (1)

ICMA 2021 Digital Annual Conference Schedule of Events Page (1)

Investment: $2,500 – $7,500

Digital Sponsorship Opportunities

Attendee Digital Breakroom

Inventory: 1

Investment: $10,000

Sponsor the Attendee Breakroom featuring short five, 10, and 15-minute breaks focused around well-being, cooking, exercise and entertainment!

Polling

Inventory: Unlimited

Investment: $750

Looking to gather data from ICMA Conference attendees? Have a polling question featured before a General Session to get a pulse of the industry.

Signage and Branding

Signage and Branding opportunities such as window clings, escalator wraps, banners and more will be available for sponsors at the Oregon Convention Center. Prices range from $7,500 – $30,000. Please contact Megan Sherman for more details at msherman@icma.org.